Certificate IV in Marketing and Communication (BSB40820)

Certificate IV in Marketing and Communication (BSB40820)
Gold Coast
Course Duration
52 weeks
*Includes 46 weeks of study and 6 weeks of holiday


Certificate IV in Marketing and Commmunication
Monday Wednesday Thursday
9:00 am - 10:45am Learning support Supervised study Delivery
10:45am - 11:00am Break
11:00am - 1:00pm Learning support Supervised study Delivery
1:00pm - 1:30pm Break
1:30 - 4:30pm Learning support Supervised study Delivery

* Timetables are subject to change without previous notice and are available upon request.

Entry Requirement

There are no specific formal entry requirements for this qualification. Gold Coast Learning Centre student entry requirements include the agreement that students will comply withVet Entry Requirements.

Please note only Australian issued evidence is accepted.


  • Research and analyse consumer behaviour
  • Prepare a digital marketing strategy
  • Prepare marketing plans
  • Ability to think critically and strategically

Career Oportunities

  • Market research assistant
  • Marketing coordinator
  • Public relations assistant
  • Advertising account assistant
  • Digital marketing assistant

Units of Competency

BSBCMM411Make PresentantionCore
BSBMKG433Undertaking marketing activitiesCore
BSBMKG439Develop and apply knowledge of communications industryCore
BSBCRT412Articulate, present and debate ideasCore
BSBMKG435Analyse consumer behaviourCore
BSBWRT411Write complex documentsCore
BSBMKG431Assess marketing opportunitiesElective
BSBMKG434Promote products and servicesElective
BSBMKG442Conduct e-marketing communicationsElective
BSBCRT411Apply critical thinking to work practicesElective
BSBPEF402Develop personal work prioritiesElective
BSBTEC303Create electronic presentationsElective

* Note: Gold Coast Learning Centre reserves the right to change elective units any time to meet the needs of learners and changing industry trends.